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Year one
You'll be introduced to the fundamentals of business enterprise in your first year, learning the skills that will give you a solid foundation from which to explore other areas of activity.
These are the Core units you'll cover in Year 1
- Business Bootcamp 1: Design Thinking
- Managing the Creative Industries
- Foundations of Marketing & Communications
- Economics for the Creative Industries
- Business Seminar 1: Understanding Consumers
- Business Bootcamp 2: R&D
- Creative People & Organisations
- Understanding Trends & Forecasting
- Business Seminar 2: Business Analytics
These are the Elective units you'll be able to choose from, depending on your specialism:
- Cosmetics & Beauty: Business & Practices
- Fashion: Business & Practices
- Games: Business & Practices
- Lifestyle Goods: Business & Practices
- Music: Business & Practices
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Year two
You'll be encouraged to find your own way of working in your second year, with more emphasis on your specialism. You'll also choose whether to make your degree a BA or a BSc.
Your Core units in Year 2 will be:
- Business Bootcamp 3: Storytelling & Narratives
- Critical Analysis with English for Academic Purposes 1
- Financial Management
- Digital Marketing Analytics
- Business Seminar 3: Professional Practice
- Business Bootcamp 4: Exploring Innovation
- Critical Analysis with English for Academic Purposes 2
- Operatoins & Logistics
- Professional Placement
- Creative Innovation (open to those taking a Professional Practice Year only)
- Industry Lecture Series (open to those taking a Professional Practice Year only)
Your Elective units will be:
- Identity & Marketing (BA students only)
- Supply Chain Analysis & Management
- Behavioural Studies & Consumption
- Influence & Influencers (A)
- Fashion Buying (A)
- Festivals & Cultures (A)
- Digital Marketing Analytics (open to BA students) (A)
- Arts & Culture: Robots & Heightened Reality (B)
- Beauty: Robots, Technology & Service Automation (B)
- Fashion: Robots, Wearable Tech & Automation (B)
- Games: Virtual & Augmented Reality (B)
- Lifestyle Products: Virtual & Augmented Reality (B)
- Music Industry: Robots, Technology & Events (B)
- Retailing: Robots, AI & Service Automation (B)
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Professional Practice Year (If undertaken)
If you opt to complete a professional practice year, this will take place in year three. You will undertake a placement within the creative industries to further develop your skills and CV.
While on the Professional Practice Year, you will be required to pay a reduced tuition fee for that year. This fee will be determined using government funding regulations. Based on current regulations, we expect this to be a maximum of 20% of the tuition fee rate that you are charged for your second year of study. You will also incur additional travel and accommodation costs during this year. The University will provide you with further advice and guidance about this as you approach your Professional Practice Year.
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Year three
Your third year will see you achieve a greater level of independence with self-managed research, study and practice. You'll demonstrate your knowledge from previous units studied and apply it to a business plan, focusing on your specialism.
Your Core units in this final year will be:
- Business Bootcamp 7: Research & Methodologies
- Business Seminar 4: Strategy & Decision Making
- Business Bootcamp 6: Developing Enterprise
- Creative Leadership Lab
- Degree Project
Your Elective units in this final year will be:
- Cosmetics & Beauty: Contemporary Issues (A)
- Fashion: Contemporary Issues (A)
- Games: Contemporary Issues (A)
- Lifestyle Goods: Contemporary Issues (A)
- Music: Contemporary Issues (A)
- Cosmetic & Beauty: Global Industry & Futures (B)
- Fashion: Global Industry & Futures (B)
- Games: Global Industry & Futures (B)
- Lifestyle Goods: Global Industry & Futures (B)
- Music: Global Industry & Futures (B)
- Creative Business Start-up (BA students only) (C)
- Data Mining for Marketeers (C)
- Predictive Data Analysis for Business (C)
- Audience Evaluation (C)
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Fees and additional costs
Tuition fees
The course fees per year for 2021 entry are:- UK students - £9,250
- EU students - £9,250 (see fee discount information)
- International students - £16,950 (standard fee)
- International students - £16,270 (full early payment fee)
If you opt to study the Professional Practice Year, you will be required to pay a reduced tuition fee for that year. This fee will be determined using government funding regulations. Based on current regulations, we expect this to be a maximum of 20% of the tuition fee rate that you are charged for your second year of study. You will also incur additional travel and accommodation costs during this year. The University will provide you with further advice and guidance about this as you approach your Professional Practice Year.
Additional course costs
In addition to the tuition fees please see the additional course costs for 2021 entry.Further information
Find out more about our course fees and any financial support you may be entitled to:These fees are correct for the stated academic year only. Costs may increase each year during a student’s period of continued registration on course in line with inflation (subject to any maximum regulated tuition fee limit). Any adjustment for continuing students will be at or below the RPI-X forecast rate.
Our BA/BSc Business Management will enable you to pursue a range of careers including:
- Graduate Schemes
- Entrepreneur
- Product Buyer
- Junior Manager
- Production Team Lead
- Postgraduate Study.